Account and BillingMulti-location and multi-brand accounts
How brand and location scoping works
Understand the one rule that explains most "where did it go" moments: everything follows your top bar selection.

1
Find your scope controls in the top bar: the brand switcher (multi-brand accounts) and the location selector (multi-location accounts).
2
Know what follows the scope: content, contacts, analytics, connected social accounts, lists, and Check History all filter to the brand and location selected.
3
Use "All Locations" where available to view across stores (analytics also offers "All Brands" with per-brand breakdowns).
4
Before creating or importing anything, set the scope first so it lands in the right place.
Tips and good to know
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The two iron rules: content is never shared across brands, and most of what you see filters to the selected brand and location.
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"Something is missing" is almost always a scope issue. Check the selectors before anything else.
Common questions
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