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Generate a social caption

Create a platform-specific, compliance-checked caption, with optional post text designed to sit on an image.

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Each platform has its own character limit and risk note.

The Social Post and Caption Generator with the platform picker visible

1
Open Create Content, then the Social Post and Caption generator.
2
Pick your Platform: Instagram, Facebook, Threads, X/Twitter, or Bluesky. Each shows a risk note and its own character limit.
3
Pick your Purpose: New Product, Deals/Featured, Brand Spotlight, Loyalty Program, Store Update, Educational, or Seasonal/Timely. The form changes to match your purpose.
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The form adapts to what you are posting about.

4
Fill the fields for your purpose. New Product supports up to five products, each with optional THC%, Strain, and terpenes.
5
Set your options: Tone, Length, the Include Hashtags toggle, optional Additional Context, and the optional "rewrite my draft" field if you already have wording.
6
Choose your output mode: Caption only or Post + Caption (post text is the overlay wording for an image; the caption sits beneath the post).
7
Click Generate and review the result.
8
Finish with the action row: Copy (platform-aware), Regenerate, Design this post, Post to {Platform}, Report Issue, or Save to Library.
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Go straight from caption to design or to scheduling.

Tips and good to know

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On Instagram, Facebook, and Threads, avoid pricing, THC% in the caption, "shop now" style CTAs, and cannabis hashtags. Meta's automated moderation is unpredictable, and these are common triggers.
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Post to {Platform} needs that platform connected first in Settings, Social Publishing. If it is not, you will see a "Connect {platform} first" message.
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"Post text" and "caption" are different things: post text is designed to sit on the image, the caption goes beneath the post.

Common questions

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