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What the Cannabis Act sections mean
The Cannabis Act rules Kannlicit checks against, translated into plain language with examples.
Every flag cites the actual rule behind it.
A flagged-phrase card showing the section citation, category, and explanation
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When a phrase is flagged, read the section citation on its card. The common ones:
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Section 17(1)(b), Appeal to youth. No candy, cartoon, or youth-culture framing.
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Section 17(1)(c), Testimonials and endorsements. No "customers love it," reviews, staff picks, awards, or implied social proof.
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Section 17(1)(d), Person, character, or animal. No real or fictional person, mascot, or animal.
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Section 17(1)(e), Lifestyle association. No tying cannabis to a way of life, mood, or occasion ("perfect for the weekend," "unwind after work").
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Section 18(1), False or misleading. No unsubstantiated or comparative claims. A bare fact is fine ("28% THC"); a comparison is not ("stronger than typical at 28% THC").
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Section 24(1), Inducements. No incentive-framed discounts, contests, free items, or urgency ("last chance," "selling fast").
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Regulation 104.12, Health and therapeutic claims. No health, therapeutic, or cosmetic benefit claims ("helps you sleep," "eases stress," "relaxing").
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Even soft wording like 'relaxing' is a therapeutic claim.
Tips and good to know
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You do not need to be a lawyer. Each flag includes the citation, a category (like Comparative Claim or Lifestyle Association), and a plain-language explanation.
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Social platforms add their own rules on top of the law, and Meta is the strictest. Platform rules are policy, not law, but they decide whether your account stays up.
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This article is general information, and Kannlicit's results are an automated assessment only. Not a legal determination.
Common questions
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