Organizing and ApprovalsAll plans
The 2-year retention rule
Understand why published items and sent email templates are locked from deletion, and what to do instead.
The lock is regulatory, not a bug.
The retention notice shown when trying to delete a published item
1
Know the rule: under Cannabis Regulations s.264, promotional material that has been disseminated must be kept for 2 years, and the Library enforces this on deletion.
2
A published non-email item (a product description, social caption, blog post, SMS, or design) is locked from deletion for 2 years after its publish date.
3
An email template is locked for 2 years after the last time it was actually sent to customers. The legal artifact is each send, not the template itself.
4
If you try to delete a locked item, you will see a retention notice explaining the lock.
5
Use Archive instead to tidy your Library while the record is kept.
Tips and good to know
lightbulb
The email lock clock restarts with each send: a template last sent in March is locked until two years after that March send.
lightbulb
The lock is a feature for licensed retailers: if Health Canada ever asks, your promotional record is intact and organized.
lightbulb
Unpublished items are not affected; the clock starts at publishing (or, for email templates, at the last actual send).
Common questions
Did this answer your question?
Contact supportarrow_forward